The lightness and ductility of the metal and an extraordinary imagination are the main ingredients that allow Barbara Bersellini to breathe life into bijou ever different and recherché in shape, transforming them into genuine sculptures, unique pieces since each one is different from the next. Every last bit is made by hand. Barbara believes the ability to bring out the creativity and flair within each of us is a source of serenity and happiness. A creative spirit and a constant hunt for new materials to experiment, not common in the world of jewels/accessories, are the main characteristics of this eclectic and radiant artist.
The woman behind Sensoria Jewelry is Barbara Bersellini, a designer from Milan with a background in advertising design studies. However she really got into art and artisanship after having attended the Applied Arts High School at the Sforza Castle. It was precisely there that she dabbled in glasswork and especially artistic leaded lights. In fact, Barbara began her business working glass, creating collectibles and jewelry. The enthusiasm felt with the first creations drove her to make her first brand, “Forme di vetro”, together with her best friend Patrizia. It was an instant success also thanks to attendance at the most important international trade fairs in Milan. After a period of major professional satisfaction, the two creative friends decided to part ways and take different paths. In 2007 Barbara moved to Genoa where she began a partnership with some companies in the jewelry industry, bringing back her models, her technique, and her materials, like brass mesh. Discovered years ago, this ductile and flexible material makes it possible to forge ingenious shapes, still today a hallmark of her creations. Barbara worked for a renowned accessory and jewelry company for many years, but in 2014 she decided to go on and design and produce her own creations by herself. It was thus that Sensoria Jewelry was born.
Barbara uses a variety of materials: hard stones, precious and semi-precious stones, wood, shells, and crystals that are assembled to copper and brass with chemical processes that bestow various colors to the metal (gold, yellow, pink gold, chocolate gold, rhodium, antiqued brass, and antiqued silver). The brass mesh and the copper foil were the first raw materials worked, a bona fide discovery, which assembled to the precious stones (aquamarine, amethyst, and quartz) in their rough form are shaped and worked by hand to make bracelets and necklaces.
Notable works and events
Barbara has attended major trade fairs held in Italy as well as international ones, like Chibimart and Homi in Milan for example. Many are the mentions of the Sensoria Gioielli brand in industry magazines and the creations have also been discussed in TV interviews on major national networks. The precious stones and minerals are bought at trade fairs, Homi, and Mineral Show, and from specialized suppliers like Tesori della Terra in Liguria. The artist has made important creations for some famous fashion figures like Marta Marzotto and the renowned Venetian artist Antonia Sautter, organizer of the famous “Ballo del Doge” (Duke’s Grand Ball) in Venice during Carnival.
Barbara works in Genoa in a workshop where she can see the mountains in one direction and the sea on the other. She designs and creates in her workshop while sales are only made through properly selected trade fairs. That’s another reason why her pieces are unique and hard to come by.